Macy's Holiday Filter: Tiptoe

COMPANY
ROLE
PROJECT TYPE
TIMELINE
Macy's
3D Designer
AR Filter
2 Weeks

At-A-Glance

The newest member of the Rudolph family was introduced at Macy’s Holiday Parade: Tiptoe! A cute little reindeer eager to run across the sky to fetch you gifts from Santa himself. What’s more? You can scan this barcode and watch Tiptoe in flight on your own mobile device!

Deliverables

Question

Solution

Design Process

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